There’s a trend that I lovingly call…
“Frankenstein Brand Syndrome" (Cue dramatic organ music... 🎶)
You know the drill: A brand identity, pieced-together with flashes of inspiration from Pinterest boards, Canva templates, and late-night Google rabbit holes.
The only problem?
When you step back and view it all together, it looks as out of place as a karaoke machine in a library.
So, instead of giving off a confident “I’m a pro!” vibe, the result ends up whispering, “I know this is kinda cringe… but I’m not sure how to fix it!” 🙈
The good news?
Your brand doesn’t have to look “patched together.” (Unless that’s your signature style - in which case, rock it!)
But if it’s NOT your signature style, I’m ditching the “mysterious creative” persona and sharing my behind-the-scenes secrets in a new series covering:
✅ Zero-fluff branding hacks (because time is our most precious commodity).
✅ “Why-didn’t-I-think-of-that?!” tricks to make competitors side-eye you with envy.
✅ Real-talk pep talks for when you’re thiiiis close to rebranding for the 4th time this year (and it's only February!)
⚠️ Warning: My posts may cause spontaneous confidence, sudden client attraction, and/or the urge to high-five yourself.
Coming tomorrow:
Real-talk about one terrible piece of branding advice that could be working against you.
So, are we in this together?
Will I see you tomorrow, ready to get your brand aligned? 💪
I sure hope so. It’s gonna be a good one!

Hi! I'm Maria. An Emmy Award-winning producer turned author marketing strategist.
I use my background in television and big-brand advertising to help authors package their genius so that their online platform matches the quality of their work.
Here on the blog, I share the exact strategies and design secrets I use to help my clients stop looking like amateurs and start looking like bestsellers.
Ready to look the part? Let’s get to work.

Avoid rookie mistakes and launch a website that makes readers and industry peers click!
Join my community to receive exclusive strategies, resources, and special offers delivered directly to your inbox. (Unsubscribe anytime with a single click.)
By subscribing, you agree to our Terms of Use and Privacy Policy.
© Copyright 2025, Saracen Creative LLC. All rights reserved.
TERMS OF USE| PRIVACY POLICY | DISCLAIMER