IT DOESN'T MATTER
Whether you're a...
A corporate executive pivoting to thought leadership, a seasoned professional stepping into your author identity, or a debut novelist with high standards—I see you.
You have a story to tell.
But when you look at the blank canvas of "building an author platform," it probably feels overwhelming.
Here's what I've seen: Most authors launch with websites that look... okay. They do the job.
But "okay" doesn't get you noticed. "Doing the job" doesn't make agents lean forward. And looking like everyone out there definitely doesn't make visitors clamor to sign up to your email list.
You don't want okay. You want unforgettable.
You want a brand that looks like a bestseller from Day 1—the kind of presence that makes people assume you've been doing this for years, even if you're just getting started.
That's exactly what I help you build.
I work with authors and high-achieving entrepreneurs who refuse to look like amateurs. Together, we create brands that are polished, professional, and authentic—the kind that make agents, publishers, and readers take you seriously the moment they land on your page.
Ready to Get Started?
Dive deeper to see how I can help your brand become the protaganist of its own story.
WHERE IT BEGAN,
How it's going!
For as long as I can remember, I've been obsessed with storytelling.
At age 7, I was already an editor. I used to read books aloud to my family, improvising new lines on the fly to cheekily "make them better."
That instinct led me to a career as a TV news journalist, where I learned the golden rule of media: If you can't hook an audience in the first 3 seconds, you've lost them.
I took that lesson into the world of big-brand advertising, writing copy for global names at Publicis Groupe, before landing in Rhode Island to become a New England Emmy Award-winning television producer for PBS.

So, why am I building websites for authors?
Because after 20 years of producing content for networks and major brands, I decided it was time to realize a dream of my own: I wanted to be an author.
I published my first book in 2024 (under a pen name). But as I researched the market, I noticed a glaring gap.
I saw brilliant writers launching books with amateur websites. I saw experts with life-changing messages hiding behind DIY brands that didn't do them justice.
I realized my superpower wasn't just "producing TV." It was packaging genius.
So here I am, combining the Producer’s Eye (visual storytelling) with the Designer’s Skill (technical execution) to help your author brand find its audience—and look good doing it.
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10 RANDOM
Facts about me

1) The first language I ever spoke was Greek. Unfortunately, it’s now all Greek to me!
2) I grew up on a game reserve in South Africa. I loved every minute of it (except when there were deadly snakes, scorpions and the occasional bat in my bedroom).
3) My first official job was making smoothies. My second official job was as a news reporter.
4) I used to want to be a cowgirl…just so I could ride horses all day.
5) I feel at home any place where there are palm trees.
6) I’ve been married to my amazing husband for 21 years and have three fur babies and one not-so-furry baby…who’s now taller than me!
7) When I’m concentrating, talking to me is like talking to a wall.
8) If I had to choose a completely different career, I'd be a vet.
9) I have terrible aim. Seriously, DUCK or hide. (Same goes for my singing.)
10) I have changed my hair color more times than I can count...but now, I'm fully embracing the gray, and channeling the wisdom of my life experience!
Hey, wanna chat?
Whether you need a template to get started or a full custom build, I'm here to help you look the part.
Or, if you prefer good-old-fashioned email,
reach out to support @ saracencreative.com
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